Latest Articles & Insights

Email and SMS Marketing : Differences and How to Integrate them?

Email and SMS Marketing Email marketing and SMS marketing both have their own advantages. You might have noticed that each marketing method performs well in different scenarios.Through this article we will try and  understand how Email marketing and SMS marketing … Read More

MMS Vs SMS

MMS Vs SMS Texting predates the internet, and hence makes itself the oldest form of instant messaging. Even today, after the leaps in communication technology, texting has retained itself as one of the most preferred methods of communication. Almost 80% … Read More

What is Webchat?

Introduction To Webchat Whenever you visit a website, you would hardly be able to miss a chat dialogue box. Most websites out there that wish to embrace technology and keep reinventing themselves with time would be remiss to not include … Read More

Top 7 ways to reduce customer churn

Top 7 ways to reduce customer churn You must know how to lower customer turnover rates if you want your customers to stay with you. Customer turnover is a critical issue for all firms at all times, but it’s especially … Read More

Texting Etiquette for business messaging

Texting etiquette for business messaging While we know that texting has been reaping enormous benefits for businesses with it’s high open rate (98%) and engagement rates, we might sometimes find ourselves at crossroads when it comes to knowing the texting … Read More

How to Schedule a Text Message?

Table of Contents How to schedule a text: Introduction When you schedule a text, you relieve yourself from the hassle of sending the message at a particular date or time manually, scheduling text messages is the act of setting timed … Read More

The 7 Biggest Challenges Dental Businesses Face

The 7 Biggest Challenges Dental Businesses Face Dentistry is one of the most vital medical professions of the 21st century. Gradually, it has grown from a basic medical service provision, to highly complex dental procedures. In the past, dentists dealt … Read More

What is SMS Marketing? Top Use Cases of SMS Marketing

Table of Contents What is SMS marketing? How to do SMS marketing? Is SMS marketing effective? SMS marketing Services Does the all too familiar tone of the notification on your phone drive you to pick it up and check the … Read More

How to optimize Google My Business Listing ?

How to optimize Google My Business listing? In the previous GMB article, we discussed why your business definitely needs it’s Google My Business listing. It’s paramount now for businesses to have an online presence and establishing a GMB listing is … Read More

What is Google My Business and how to set up your GMB listing?

What is Google My Business and how to set up your GMB listing? The first thing you need to know about Google My Business is that it is free. Given the global dominance of google, there is absolutely no reason … Read More

A Brief Guide To Know Why your Business Needs A VoIP Solution

A Brief Guide To Know Why your Business Needs A VoIP Solution The Covid-19 pandemic has made us realize how fragile traditional call center setups really were. With a need for cloud telephony services for remote work, VoIP phone services … Read More

Dentistry Marketing 101: How Investing In Marketing Now Benefits You In The Future

Dentistry Marketing 101: How Investing In Marketing Now Benefits You In The Future The success of any dental practice lies in acquiring and retaining patients. But how do you get the word out? This is where dental marketing comes in—to … Read More